DIN: From 1931 to now
This motion piece promotes the DIN typeface by pairing its industrial origins with an electronic glitch aesthetic. Originally standardized in 1931 for German road signage, DIN became a key element of public infrastructure and has remained influential ever since.Set to the austere techno of Recondite, the piece explores DIN’s enduring clarity, bringing the typeface into a contemporary context to investigate new stylistic possibilities.